Genesis GN-LX
A design that combines the classic value with new modern technology
We propose a business (executive) vehicle with a design that evokes nostalgia for luxury vehicles of the past.
Using a classical 3-box design, it maintains the proportions of past luxury sedans while applying the iconic lamp design of Genesis to show both classic and modern features.
As the demand for classic vehicles from the 80s and 90s increases, it can become a new alternative for customers who miss the nostalgia of the past but are hesitant about consuming classic vehicles.
